New Era

For more than a century, New Era has been a leader in headwear design and craftsmanship. Since its founding in 1920, the brand has stayed true to its commitment to quality and innovation. Best known for the iconic 59FIFTY cap, New Era changed the landscape of sports headwear and became the official supplier to Major League Baseball in the 1990s.

New Era Mini Logo 9TWENTY DARK GREEN 60915990

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New Era Mini Logo 9TWENTY

350 SEK
New Era Short Cuff Beanie NAVY 60915971

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New Era Short Cuff Beanie

350 SEK
New Era IMG Coops Pin Pillbox BLACK 60915872

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New Era IMG Coops Pin Pillbox

830 SEK
New Era IMG Coops Pin Beret BLACK 60915870

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New Era IMG Coops Pin Beret

700 SEK
New Era Pattern PU 9FORTY BLACK 60915860

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New Era Pattern PU 9FORTY

350 SEK
New Era Pattern PU 9FORTY LIGHT BEIGE 60915858

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New Era Pattern PU 9FORTY

350 SEK
New Era Check 9TWENTY LIGHT BEIGE 60915795

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New Era Check 9TWENTY

350 SEK
New Era IMG Coops Pin Beret DARK GREEN 60915793

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New Era IMG Coops Pin Beret

700 SEK
New Era Mini Logo 9TWENTY DARK RED 60915769

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New Era Mini Logo 9TWENTY

350 SEK
New Era Cord Midi 9TWENTY BLACK 60915755

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New Era Cord Midi 9TWENTY

350 SEK
New Era MLB Icon 59FIFTY NAVY 60915749

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New Era MLB Icon 59FIFTY

550 SEK
New Era Cosy Leopard 9FORTY MED BROWN 60915734

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New Era Cosy Leopard 9FORTY

350 SEK
New Era Animal Print 9TWENTY DK BEIGE 60844105

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New Era Animal Print 9TWENTY

400 SEK
New Era Animal Print 9TWENTY BLACK 60844104

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New Era Animal Print 9TWENTY

400 SEK
New Era Est Script 59FIFTY LP Losdod DK BLUE 60771830

New Era Est Script 59FIFTY LP Losdod

575 SEK
New Era MLB Graphic Tote Neyyan LIGHT BEIGE 60771260

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New Era MLB Graphic Tote Neyyan

500 SEK
New Era Washed Paisley 9TWENTY Neyyan BLACK 60771827

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New Era Washed Paisley 9TWENTY Neyyan

450 SEK
New Era Washed Paisley 9TWENTY Neyyan NAVY 60771823

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New Era Washed Paisley 9TWENTY Neyyan

450 SEK
New Era Mini Logo 9TWENTY Neyyan LIGHT BEIGE 60771807

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New Era Mini Logo 9TWENTY Neyyan

350 SEK
New Era Animal Infill Canvas Tote Neyyan BLACK 60771267

New Era Animal Infill Canvas Tote Neyyan

350 SEK
New Era City Icon 9FORTY® NVY 60856324

New Era City Icon 9FORTY®

333 SEK
New Era MLB Sport Visor BLK 60856318

New Era MLB Sport Visor

362 SEK
New Era Female Seersucker 9TWENTY® PYE 60856314

New Era Female Seersucker 9TWENTY®

355 SEK
New Era Female Knitted Bucket STNBLK 60856308

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New Era Female Knitted Bucket

495 SEK

A century of iconic headwear
Guided by CEO Chris Koch's vision, New Era has grown into the number one headwear brand globally, spanning the realms of sport, fashion, music, and entertainment. The brand's dedication to authenticity and innovation shines through in collaborations with cultural icons like Spike Lee, pushing boundaries in custom fashion headwear.

Rooted in its hometown of Buffalo, New York, New Era returned to its origins in 2006, reinforcing its commitment to local craftsmanship and community. This homecoming symbolized a renewed dedication to excellence, ensuring that every cap bearing the New Era emblem embodies the spirit of quality and authenticity.

Celebrate a century of craftsmanship and style with New Era. Whether on the field, courtside, or on the streets, elevate your look with a New Era cap that blends tradition with cutting-edge design, embodying the spirit of innovation and excellence that defines the brand.